How to make Hormozi-style captions
Short answer
Hormozi-style captions are big, bold, mostly uppercase words shown one to three at a time, with the key word in a bright colour and a thick outline or shadow. In Vireeli, pick Hormozi 1 (the default style), Hormozi 2 to Hormozi 5 or Beast when you upload, and the captions are timed to every word automatically. Fine-tune them under Customize.
On this page
What makes the Hormozi caption style
The look is named after the business creator Alex Hormozi, whose short videos made it popular, and it's now the default for talking-head content. It works because each part makes the video easier to follow with the sound off:
- Few words at a time: one to three words, so the eye takes them in instantly.
- Big, heavy letters, usually uppercase in a bold, condensed font.
- Key words in colour: one word per line pops out, often in yellow or green.
- Thick outline or shadow, so the text reads over any background.
- A little motion: words pop or bounce in as they're spoken.
- Centred in the lower middle of the frame, clear of the app's buttons.
Ready-made Hormozi styles in Vireeli
Five styles follow this look, plus Beast, its comic-book cousin often used for MrBeast-style videos. "Words" is how many words each shows at a time before you change it.
| Style | What it looks like | Words | Uppercase |
|---|---|---|---|
| Hormozi 5 | Condensed white text in a dark haze. Keywords go extra bold. | 3 | No |
| Hormozi 4 | Big golden Anton caps with a shaded base and a warm glow. | 2 | Yes |
| Beast | Comic-book caps with a heavy black outline; letters bounce apart and snap back. | 2 | No |
| Hormozi 2 | Heavy white caps with a black outline and a wide dark glow. | 3 | Yes |
| Hormozi 1 | Heavy white caps in a huge soft black halo; keywords in green, yellow or red. | 3 | Yes |
| Hormozi 3 | White caps with a crisp outline; the spoken line grows and turns yellow, green or red. | 3 | Yes |
Watch every one play on the caption styles page, or compare them with the other looks in how to choose a caption style.
Make Hormozi-style captions, step by step
- 1Create an account, pick a plan and open New reel.
- 2Upload your talking video and set the speech language.
- 3Under Caption style, pick Hormozi 1 or another style from the table above, then click Make my reel.
- 4Key words are highlighted for you. To change one, click the word in the Captions tab and pick a highlight colour.
- 5Fine-tune in the Style tab under Customize, then export.
Tune the look under Customize
| To get | Change |
|---|---|
| Punchier, faster captions | Words per caption to 1 or 2 |
| The classic yellow or green key word | Highlight 1 to yellow or green |
| More readable on busy footage | A larger Outline or Shadow |
| Bigger words | Size up a step |
| Captions higher in the frame | Position from top lower |
| Your own version for every video | Save to My styles |
Every setting is explained in how to customise captions.
When another style fits better
Hormozi-style captions shout, which suits tips, opinions and sales. For calm stories, tutorials with lots of detail or emotional moments, a softer style with more words per line reads better. Whatever you pick, keep the same look across a series so viewers recognise your videos.
Questions and answers
What font do Hormozi captions use?
The look relies on a heavy, condensed, all-caps sans-serif rather than one exact font. Vireeli's Hormozi styles come with fonts that match it, such as Anton in Hormozi 4, and you can swap the font under Customize.
Do Hormozi-style captions work in Hindi?
Yes. Devanagari has no capital letters, so the uppercase setting leaves Hindi as it is, but the size, colour highlight and motion all work. See Hindi subtitles and Hinglish captions.
Are the Hormozi styles free?
Yes. Every caption style works on every plan, including Free.
Try it on your next video
Upload a clip and get captions, cut pauses, zooms and a hook back in one pass. Plans from $12 a month.